The G20 have logo cancer

President Obama remains in europe after last week's tranquil G20 conference. He's even missing throwing out the first pitch of the baseball season because he's so committed to prevention of oversight, better business practice, and global harmony.

If anyone in the G20's design department had turned this philosophy on their own logo treatment the world would be just that much better a place. Take a gander at how horsey this thing is:



Who let that through quality control? Seriously. Aside from looking more like a phone carrier than anything else* the logo is so bloated with elements that it could easily be two or three logos. In fact...

Here’s a fun game you can play at home:
Step 1 - remove any two elements from the existing G20 logo. Go ahead, just cover them up with your finger or a piece of paper or something.
Setp 2 - That's it. Your done. You've now got a better logo for the G20. This probably shouldn't count as an actual step.

It’s a great game because you can’t lose. Unless you're the G20 –then you're stuck with a Wendy's loaded baked potato for a logo. Sorry, better luck next time.

* There's a reason this thing reminds you of cellular telephony. In fact, there's a lot of reasons. For starters the four red squares in the G20 logo are the pretty much the same size and space ratio as the four grey squares in the T-Mobile logo. Secondly that little globe at the top? If you weren't thinking AT&T, well, you are now (I know, it's supposed to look like the UN but the UN also looks a lot like AT&T). Lastly putting "G" next to some numbers reminds us of 3G and 4G technology, the networks that power our iphones and oh yeah, most of Europe. It's like a perfect storm of visual reference.